BTL is advertising that cannot be scrolled past.
Here, the customer doesn't just see the brand — they interact with it directly.
Promotions, tastings, events, branded zones, and gamification — all of this helps establish personal contact with the audience, enhance loyalty, and stimulate sales.
What ALBY does:
- Develop concepts and mechanics for events tailored to your brand
- Create visuals, designs, and supporting materials
- Organize venues, staff, and logistics
- Control every stage — from setup to final report
We conduct:
- Promotions at retail points
- Tastings and test drives
- "Gift with purchase" promotions
- Presentations and location openings
- Events and family festivals
- Interactive installations
- Mobile promotions and field activities
